We Make Your Planet
25+ years building branded environments for Planet Fitness franchisees — from channel letters to custom wall coverings, we are your dedicated signage partner.
By the Numbers
Meet Your Team
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Son Bui
Program Director
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Kae Sloane
Account Manager
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Candace Bussino
Account Manager
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Jillian King
Account Manager
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Kyle Calder
Estimator
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Nicholas Wyman
Designer
Your SignShop. Refreshed.
Every product updated to the latest PF brand guidelines.
The PF SignShop is reopened and fully refreshed. Every product in the catalog has been updated to reflect Planet Fitness's latest brand standards — from wall coverings and interior signage to window graphics and the iconic PF digital clock.
Current Brand Standards
Every product reflects the latest PF design guidelines. No guesswork, no outdated SKUs.
Complete Product Catalog
Wall coverings, dimensional signage, channel letters, window graphics, the PF digital clock, and more — all in one place.
Ready to Ship
99% on-time shipping. Your order is produced in our 22,000 sq ft facility and kitted for your location."
Frequently Asked Questions
Answers to the questions our Planet Fitness franchisees ask most — from ordering and installation to timelines and billing.
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Every new Planet Fitness location starts with a mandatory signage package that includes your core branded elements.
Beyond the mandatory items, most franchise operators add popular options like the PF digital clock, custom wall coverings, and promotional window graphics.
Your Account Manager can walk you through a recommended package based on your floor plan and budget — or visit the PF Sig nShop to browse the full catalog.
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The most popular add-on items across the PF network include the digital clock (an NEC exclusive), branded wall covering for high-traffic areas, and backlit fabric displays.
We track ordering trends across the network and can share what operators in your region are choosing.
Ask your account manager for current recommendations.
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Yes — we strongly recommend ordering at least one extra roll (a "rainy day roll") with your initial order.
Wall covering is produced in dye lots, and colors can vary slightly between production runs.
Having a matched roll on hand means any future repairs or expansions will be seamless. It is a small upfront investment that prevents a costly mismatch later.
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It is common, and we handle it. Our estimating team reviews every set of plans against current PF brand standards before quoting.
If your architect's specs reference discontinued products or outdated designs, we will catch it and correct it — ensuring your location is built to the current standard without delays or reorders.
This is one of the advantages of working with a partner who has tracked every PF design update for over 25 years.
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For illuminated products like channel letters, the PF digital clock, and backlit fabric displays — yes.
These items require a licensed electrician to connect the power supply.
We will specify electrical requirements with your order so your electrician knows exactly what is needed before installation day.
Do not attempt to install electrical signage without a licensed professional.
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Yes. The PF digital clock requires a recessed electrical outlet behind the mounting location.
This should be installed during your construction phase, before the wall is finished. Your order confirmation will include a spec sheet with exact outlet placement dimensions.
Share this with your general contractor early — adding the outlet after the fact is significantly more expensive.
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Interior signage packages typically ship within 3–4 weeks from order approval.
Exterior signage requires approximately 12 weeks due to permitting requirements (which vary by municipality).
Your account manager will provide a specific timeline with your quote.
Need to accelerate? Rush production is available for time-sensitive openings."
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Payment information is included with your invoice and order confirmation.
We accept credit card payments through our secure payment link, and ACH transfers are available by contacting our finance team at 603-812-4460.
Your Account Manager will walk you through the deposit and payment schedule when your order is placed."
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Scroll up to the Meet Your Team section to see your dedicated PF account team with direct contact information.
If you are unsure who manages your region, call us at 603.436.8210 or email info@northeastcolor.com and we will connect you immediately.
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For custom projects, we need your artwork files in high resolution:
minimum 150 DPI at full size, in CMYK color mode, with all fonts outlined.
Accepted formats include AI, EPS, PDF, PSD, and TIFF.
Your Account Manager can provide our detailed file submission guide with complete specifications.
Low-resolution files (72 DPI, RGB) will delay your project — when in doubt, send us what you have and we will tell you if it works.
5 Things to Know Before Your Club Opens
1. Plan your signage timeline early. Interior signage takes 3–4 weeks. Exterior signage takes 12+ weeks due to permitting. Start the conversation with your account manager as soon as you have a lease signed — not when construction is halfway done.
2. Get your electrical specs to your contractor before walls go up. The PF digital clock, backlit fabric displays, and illuminated signage all require specific electrical prep. We provide spec sheets with every order — share them with your GC during the rough-in phase, not after drywall.
3. Order your "rainy day roll" of wall covering with your first order. Wall covering is manufactured in dye lots. If you need more later, the color match may not be exact. One extra roll now saves a headache (and visible mismatch) down the road.
4. Do not install window graphics below 45°F. Vinyl adhesive requires warm temperatures to bond properly. If your opening falls in winter months, coordinate installation timing with your account manager to avoid adhesion failures.
5. Your architect's plans may not be current. PF's brand standards update regularly. Our team reviews every order against the latest approved designs and will flag anything outdated before production begins. This is one of the advantages of working with a partner who tracks every design change — so you do not have to.
Prepare for Installation Day
A smooth installation starts with the right preparation. Download our guides to make sure your site is ready before our team arrives.
PF Digital Clock
Electrical requirements, outlet placement specs, and wall preparation for your PF digital clock.
Window Graphics
Temperature requirements, surface prep, and timing for vinyl and perforated window film installation.
Wallcovering
Wall surface requirements, primer specs, and pattern alignment guidance for commercial wall covering installation.
Ready to Order?
Visit the PF SignShop to browse your complete signage catalog, build your location package, and place orders directly.
Your Account Team manages every order from quote to installation — so you can focus on running your Club.
Out & About
From our first PFIFC conference to our latest, Northeast Color has been in the room — learning your brand, building relationships, and growing alongside Planet Fitness.
What Franchisees Say
“Northeast Color is our right hand partner; more than any other vendor, they always come through!”
— Seth Brown, PF Franchisee“Northeast Color’s customer service is why I’ve moved from other vendors & stayed with them.”
— Ceclia Newman, PF Franchisee “NEC is super attentive & communicative; they remind me to approve proofs to keep everything moving.”
— Nicole More, Exaltare 
Tell Us How We're Doing
Your experience matters to us. Whether you just completed an installation or have been working with us for years, we want to hear how we are doing. It takes less than 60 seconds — and your feedback directly shapes how we serve the PF franchise community..